Meta advertisers obsess over three variables that inevitably do not matter much. There was a time when they did, but that has changed.
3 Overrated Factors That Impact Meta Ads Performance Less Than We Think
How to Approach Meta Ads Targeting Now
Meta advertising has changed significantly during the past few years. You can’t continue to approach targeting the way you did before.
The Ultimate Guide to Meta Ads Targeting
There are nearly limitless ways to target your potential audience with Meta ads. This is your ultimate guide to those targeting options…
The Interests That Facebook Advertisers Can Use to Target You
Recent studies indicate 30% of interests used by Facebook advertisers for targeting are inaccurate. So what interests are used to target you?
Study Suggests 30-Percent of Facebook Interests Are Inaccurate or Irrelevant
A recent study suggests that about 30-percent of Facebook interests used for ad targeting are inaccurate. Here’s what was found…
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There are 8 primary characteristics of successful Meta advertisers that separate them from the rest. Subscribe to get this free 8-part series emailed to your inbox.
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