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Meta’s recent removal of detailed targeting options is a reminder of what is likely to come. Are you prepared for the future of targeting?
Meta’s recent removal of detailed targeting options is a reminder of what is likely to come. Are you prepared for the future of targeting?
Meta advertisers obsess over three variables that inevitably do not matter much. There was a time when they did, but that has changed.
Meta advertising has changed significantly during the past few years. You can’t continue to approach targeting the way you did before.
There are nearly limitless ways to target your potential audience with Meta ads. This is your ultimate guide to those targeting options…
Recent studies indicate 30% of interests used by Facebook advertisers for targeting are inaccurate. So what interests are used to target you?
Feel like you're always one step behind? Jon will keep you updated on everything you need to know about the latest updates related to Facebook advertising.