Some of the biggest mistakes advertisers make is related to placement selection. It can involve inaction or unnecessary tinkering.
When you create a campaign, do you customize Meta ad creative by placement to be sure it looks appropriate in all cases? Here’s a walkthrough.
Meta advertisers obsess over three variables that inevitably do not matter much. There was a time when they did, but that has changed.
Should you use Advantage+ Placements or manually select placements? Here’s a detailed guide to help strategically select Meta ads placements.
Most Meta advertisers know that the Audience Network placement can be problematic. But should you always turn it off? Let’s explore…