Facebook Ads Term Comparison
What We’ve Seen Recently (May 2021): Interest in the Facebook Pixel and in Business Manager initially showed similar patterns, potentially an indication that these two are strongly associated with one another when people are searching for information online. However, more recently, interest in the Facebook Pixel and Facebook Ads Manager have become more closely aligned.
Recent interest in Business Manager in particular has definitely pulled away – potentially an indication that recent changes to the tools within Business Manager may be causing more questions than previously experienced. This also may be related to Facebook disabling a large number of Business Manager accounts more recently.
How to Read These Charts
**Numbers represent search interest relative to the highest point on the chart for the given region and time. A value of 100 is the peak popularity for the term. A value of 50 means that the term is half as popular. A score of 0 means there was not enough data for this term. Dotted lines for recent periods indicate partial/incomplete data sampling.