Building Blocks
A Meta ads introductory and skills sharpening course.
Recurring monthly payment of $29
(cancel any time after the first month)
Access training materials for as long as you retain membership and content remains relevant
Read more on PHC basic membership
1-time payment of $97
Access training materials for as long as they remain relevant
Training Benefits
Video
A video companion for 25 written lessons to help better understand the process of campaign creation in Ads Manager.
Advertising Glossary
A collection of key terms that are used in the training lessons and their definitions.
Links and Supporting Content
Each lesson also consists of relevant links and supporting content that will help you dig deeper into each topic.
Quiz Questions to Test Yourself
At the end of the course is a 30-question quiz to test your knowledge of the topics covered.
What Does a Lesson Look Like?
Here some examples of what to expect to see in a lesson:
1-time payment of $97
Access training materials for as long as they remain relevant
- Building Blocks training material
Recurring monthly payment of $29
(cancel any time after the first month)
Access training materials for as long as you retain membership and content remains relevant
- Building Blocks training material
- Weekly webinar replays
- Private Facebook group for PHC – Basic members
Who is Jon?
Jon was first exposed to Facebook while working for the National Basketball Association in 2007. The NBA partnered with Facebook (then 50 Million users and growing) to create an app (before you could create your own). He immediately fell in love with the platform and has been using it ever since.
Jon started this website and ultimately his business in 2011 after a pair of layoffs left him wanting more. He was determined to build a business around his family, consisting of his wife and three sons. He would no longer allow his business to keep him from seeing his boys grow up.
Jon considers himself an “accidental marketer.” He is not your typical high-pressure salesman because he doesn’t like being sold to. Jon provides practical advice for the typical marketer who wants to stand out in a sea of gurus, deception, and noise.