Before editing a successful ad set, know that certain edits will trigger the learning phase. If that happens, high performance may not return. Details here.
Facebook Ads Edits that Trigger the Learning Phase
Facebook Ads and the Importance of Traffic
Facebook ads don’t only need to sell. Use them to drive traffic to quality blog posts. Here’s why and how you can use this approach…
Create Facebook Split Test with Ad Set Duplication
You can create an A/B split test of an actively running Facebook ad set by duplicating it. Here are the steps to getting this done…
Facebook Ads Automatic Translation Feature
Facebook has a new feature to automatically translate ad copy to each your international audience in their native language. Here’s how to use it…
Facebook and the Mystery of Organic Conversions
Facebook doesn’t report organic conversions — whether from organic posts or ads. Ads Manager only reports paid distribution. This is a missed opportunity.
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