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How to Test Meta Conversion Events

September 20, 2023 by Jon Loomer - No Comments

Before publishing a Meta conversion event (standard event or custom event), you should test it. If you run into reporting issues, test it. Here’s how.

Filed Under: Meta Marketing Tutorials

Tagged With: Conversion Events, Custom Events, Events Manager, Meta Ads How To, Meta Advertising, Standard Events

A Guide to Meta Ads Placements

September 18, 2023 by Jon Loomer - No Comments

Should you use Advantage+ Placements or manually select placements? Here’s a detailed guide to help strategically select Meta ads placements.

Filed Under: Meta Marketing Tutorials

Tagged With: Ads Optimization, Advantage+ Placements, Audience Network, Meta Ads How To, Meta Advertising, Placements

A Guide to Meta Ads Optimization for Delivery

September 13, 2023 by Jon Loomer - No Comments

A successful advertiser understands how Meta ads optimization works to leverage its strengths and mitigate its weaknesses. This is important.

Filed Under: Meta Marketing Tutorials

Tagged With: Ads Optimization, Advertising Guidelines, Meta Ads How To, Meta Advertising

Schedule Individual Ads for Advantage+ Shopping Campaigns

September 11, 2023 by Jon Loomer - No Comments

You can schedule individual ads now for Advantage+ Shopping Campaigns. Here’s how it works and why you might do it…

Filed Under: Meta Marketing Tutorials

Tagged With: Advantage+ Shopping Campaign, Meta Ads How To, Meta Advertising

Where Are My Meta Pixels?

September 6, 2023 by Jon Loomer - No Comments

You may have noticed that your Meta pixels disappeared from the usual location in Business Settings. Don’t freak out. There’s an explanation.

Filed Under: Meta Marketing Tutorials

Tagged With: Meta Ads How To, Meta Advertising, Meta Business Manager, Meta Pixel

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For Advanced Facebook Marketers
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  • Blog
  • Access
    ▼
    • Membership Info
    • PHC Login
    • Agencies
    • One-on-One
  • Free
    ▼
    • Newsletter
    • Meta Ads for Beginners
    • Quiz
    • Ad Foundations
    • Safe Zones Template
    • JonBot
  • Videos