This is a comprehensive guide to help get started with with Advantage+ Shopping Campaigns, highlighting the features that make them unique.
The Evolution of Who Sees Your Ads
Advertisers confuse their role in targeting and optimization because they overvalue their inputs. Hears how who sees your ads has evolved.
6 Targeting Mistakes Advertisers Make
There are several common targeting mistakes that advertisers make, particularly now that many are resistant to changes over the years.
Meta’s Removal of Detailed Targeting is a Reminder of What’s to Come
Meta’s recent removal of detailed targeting options is a reminder of what is likely to come. Are you prepared for the future of targeting?
The Future of Meta Ads Targeting
To predict the future of Meta ads targeting, start with where we’ve been and current trends. These changes are not only possible, but likely.