To predict the future of Meta ads targeting, start with where we’ve been and current trends. These changes are not only possible, but likely.
Meta advertising has changed significantly during the past few years. You can’t continue to approach targeting the way you did before.
What is Advantage+ Audience? It’s the future of Meta ads targeting. Here’s how it works and how it’s different from what you’ve used so far.
There are nearly limitless ways to target your potential audience with Meta ads. This is your ultimate guide to those targeting options…
Meta wants to automate adjustments to your campaigns to improve results by automatically accepting delivery recommendations. Should you?