When taking on a new Meta ads client, it’s important to execute a thorough audit of settings: Who has access and what do they access?
Meta Ads Audit: Account Level Considerations
A Stable Marketing Strategy for Unstable Times
Marketers and online businesses are in uncertain times due to platform, distribution, and AI-related instability. Here’s how to address it…
Meta Ads Conversion Results: A Guide
One of advertisers’ biggest mistakes is taking Meta Ads Manager conversion results at face value. Here’s a guide to help add context…
9 Ways Meta Can Improve Advertising in 2025
Meta advertising is constantly evolving, but there are specific ways that it could be improved in 2025. This is a list of requested features.
6 Essential and Free Ways to Stay Ahead of Meta Advertising Trends
Meta advertising changes quickly. Here are six essential and free ways to stay on top of changes and build a knowledgeable foundation.
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Jon Loomer
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The PHC provides members with access to a private community of advertisers who have done what you’re trying to do, have worked in your industry, and who can pull from valuable experience.
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Schedule one-on-one time with Jon to discuss your Facebook advertising struggles, obstacles, and strategies.
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The Pubcast with Jon Loomer
Meta advertising discussions in 5-10 minute “Shots.” A new episode is published every Wednesday on your favorite podcasting platform.
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Training: Building Blocks
Jon Loomer
An introductory and skill-sharpening course on Meta advertising. Improve your campaign creation confidence!
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