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There was a time when targeting inputs were critical to Meta advertising success. Targeting matters less now, and it may not matter at all.
There was a time when targeting inputs were critical to Meta advertising success. Targeting matters less now, and it may not matter at all.
Meta has quietly made a big and rather drastic change to location targeting. Here’s what has happened and how it might affect you…
Location targeting on Facebook can be a powerful tool. Here, we dive into detail on the Recently In location target in particular.
Facebook Location Targeting is a powerful feature allowing advertisers to segment audiences. Let’s review deeper details and usage tips of this feature.
Facebook is adding some powerful ad targeting options: target by physical address, people who live in a location, recently in a location or traveling.
Feel like you're always one step behind? Jon will keep you updated on everything you need to know about the latest updates related to Facebook advertising.