You can now create catalog custom audiences to target people who engage with your various product catalogs. Here’s how it works…
Catalog Custom Audiences: Target Facebook Ads Based on Catalog Engagement
A Facebook Ads Experimentation Guide
This Facebook ads experimentation guide focuses on the 18 areas that are prime for testing, as well as what you should consider for each.
The Importance of the Facebook Pixel
Without the Facebook pixel, you’re missing out on advanced targeting, tracking, optimization and more…
Facebook Dynamic Formats and Ad Creative
Facebook has a new feature to dynamically show different ad formats and creative depending on the person to get optimal results. Here’s how…
Dial In Your Facebook Dynamic Ads for the Holidays
Facebook dynamic ads are critical to a successful holiday season. Here are some specific steps that you should take to help get the results that you want…
Training: Building Blocks
Training: Building Blocks
Jon Loomer
An introductory and skill-sharpening course on Meta advertising. Improve your campaign creation confidence!
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Jon Loomer
BOOST your Facebook Marketing Skills
The PHC provides members with access to hundreds of advertisers who have done what you’re trying to do, have worked in your industry and who can pull from valuable experience.
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Schedule one-on-one time with Jon to discuss your Facebook advertising struggles, obstacles, and strategies.
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Daily Advertising Tips
The best way to sharpen your Meta advertising skills and knowledge is to subscribe to my daily short-form videos. Nearly every day, I publish a 1-minute video with a short blog post.
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Short-Form Video Blueprint
Gain the confidence and knowledge needed to create engaging and effective short-form videos in this self-paced training (37 lessons).
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