Instant forms allow advertisers to collect contact info from leads without sending them to an external website. Here’s your complete guide.
Results: Testing Quality Leads from Instant Forms vs. Website
Do Instant Forms generate lower quality leads than website forms? That’s the assumption, but my test reveals it may not be true…
6 Ways to Fix Low-Quality Advertising Results
If you’re running into issues with low-quality advertising results (leads, clicks, or another action), there are six steps you can take.
Instant Form Browser Add-On for Website Conversion Ads
The Instant Form Browser Add-On is a new feature Meta added to collect leads via an Instant Form when sent to your website from an ad.
Strategically Target Countries for Quality Leads with Meta Ads
If you have paying customers in many countries, you’ll run into challenges related to ad targeting and differing costs. Here’s what to do…