The new Facebook Ads Manager is rolling out globally, and it’s slick! Here’s a complete guide of everything you need to know, including new features.
How to Build a Brand From Scratch With the Help of Facebook
Building a new brand from scratch can be a challenge. But here’s how to do it with the help of Facebook passion pages and advertising…
How Many Facebook Fans Visit Your Website or Convert?
How valuable is your Facebook fan base? Use this exercise to find out how many of your fans visited your website, opted in or bought from you.
How Much Do Facebook Fans Still Matter?
Do Facebook fans still matter? When it comes to ad targeting, you may be surprised by my answer. Of course, there’s a huge caveat…
Facebook Ads: 9 Factors That Impact Cost Per Conversion
There are nine main factors that impact cost per conversion when running Facebook ads. Advertisers must understand them in order to succeed…