There may be scenarios when you need to restrict your Facebook Audience to ensure that only certain people will see your content. Let’s review some options.
New and Reinstated Professional Targeting Options on Facebook
Facebook quietly announced some new and reinstated professional target options. We did a quick review to see what may have changed.
Facebook Responds: No More Partner Categories Targeting
In the wake of the Cambridge Analytica scandal, Facebook is making a big change for advertisers, removing Partner Categories from targeting options. Here’s what you need to know about the update…
Facebook Event Custom Audiences: More Targeting Power
Targeting has become more powerful for brands that utilize Events with Facebook Event Custom Audiences. Here’s everything you need to know about them…
How to Sell on Facebook [Video]
In this video I cover How to Sell on Facebook using targeted audiences, sharing content, and collecting email addresses.