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The smartest Meta advertisers **stay in The Loop!**

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A Wild Rant: You’re Doing Facebook Wrong!

November 8, 2013 by Jon Loomer - 6 Comments

Social Media Pubcast Jon Loomer

Facebook ads don’t work, you say? Jon uses his experiences during the past two years to go on a wild rant to dispute this ridiculous claim.

Filed Under: Marketing

Tagged With: Organic Facebook and Instagram

14 Steps to Succeeding at Facebook Marketing

November 7, 2013 by Jon Loomer - 16 Comments

14 Steps to Successful Facebook Marketing

Some marketers fail at Facebook. Chances are, they don’t do many of these 14 things that are common among those who succeed on the platform…

Filed Under: Meta Advertising

Tagged With: Attribution, Organic Facebook and Instagram, Targeting

A Facebook Page’s Growth Charted Over a Two Year Period

November 4, 2013 by Jon Loomer - 24 Comments

Evolution of a Facebook Page

Two years ago, I decided to start a Facebook Page. Here is a closer look at the charts that map Fan growth, reach, engagement and more.

Filed Under: Marketing

Tagged With: Organic Facebook and Instagram

Facebook Custom Audience Terms of Service: Are You Breaking the Rules?

October 31, 2013 by Jon Loomer - 50 Comments

Facebook Custom Audiences Terms of Service

Several products have emerged that allow advertisers to scrape data to be used in Custom Audiences. Is this practice against Facebook Terms of Service?

Filed Under: Meta Advertising

Tagged With: Rules and Privacy, Targeting

4 Creative Ways to Target Your Email List with Facebook Custom Audiences

October 29, 2013 by Jon Loomer - 17 Comments

4 Creative Ways to Target Your Email List with Facebook Custom Audiences

Now that Facebook has rolled out Custom Audiences to all advertisers, it’s time to look at some creative ways that you can use them…

Filed Under: Meta Advertising

Tagged With: Targeting

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