Several products have emerged that allow advertisers to scrape data to be used in Custom Audiences. Is this practice against Facebook Terms of Service?
Facebook Custom Audience Terms of Service: Are You Breaking the Rules?
4 Creative Ways to Target Your Email List with Facebook Custom Audiences
Now that Facebook has rolled out Custom Audiences to all advertisers, it’s time to look at some creative ways that you can use them…
Facebook Power Editor Feature Uncovered: Generate Ad Variations Button
Is Facebook preparing to roll out a new split-testing feature within Power Editor? Thanks to a bug, we get a preview of a potential tool.
Facebook Saved Target Group Change: Create Audience Using Ad
Facebook allows you to create Saved Target Groups in Power Editor to prefill your targeting options. But now there’s an option to create it from an ad.
New Facebook Page Level Export: What’s Gone and What’s New
Facebook’s Page Level Export has been updated. As a result, nine tabs and 19 stats are going away and being replaced by seven new tabs and one stat.
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