I joined the crowd and ran a Cyber Monday online Facebook Offer. Here are the results, highlighted by nearly $2,000 in sales, broken down in detail…
How an Online Facebook Offer Targeted at Fans Resulted in 9.5X ROI
Facebook FBX: How to Target Key Email Recipients
Did you know that you can retarget users who have opened your emails with Facebook ads? This is done with FBX, using Perfect Audience. Here’s how…
Facebook Auto-Play Video Ads Will Work, And You Might Even Like Them
It’s been nearly a year since Facebook initially discussed plans for auto-play video ads. Backlash delayed the launch, but these ads will work.
Giving Thanks: The People You Need to Run a Business
You can’t run a business on your own. There are several groups of people you need to make it all happen. There are 7 groups I am thankful for…
Why You Shouldn’t Forget About Facebook’s Sidebar [Research]
We’ve been told that mobile and desktop News Feed is most effective for Facebook advertising, but that the sidebar is a wasteland. Not so fast…
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