Struggling with low-quality leads? Discover 16 proven strategies to improve lead quality from your Meta ads without wasting budget.
16 Ways to Improve Lead Quality
13 Foundational Lessons on Meta Advertising
Meta advertising has changed at a dizzying rate the past few years. These 13 lessons will help get you caught up on how things work now.
Common Sense Playbook to Meta Advertising
Consider this post a common sense playbook for how you should approach Meta advertising that rejects complexity in favor of simplicity…
When to Break from Meta Advertising Defaults: A Guide
I recommend to keep your advertising simple and roll with defaults in most cases. But these are the exceptions when you should override them.
9 Ways Meta Can Improve Advertising in 2025
Meta advertising is constantly evolving, but there are specific ways that it could be improved in 2025. This is a list of requested features.
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The best way to sharpen your Meta advertising skills and knowledge is to subscribe to my short-form videos. I publish a 1-minute video with a short blog post three days per week.
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Jon Loomer
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The PHC provides members with access to a private community of advertisers who have done what you’re trying to do, have worked in your industry, and who can pull from valuable experience.
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Schedule one-on-one time with Jon to discuss your Facebook advertising struggles, obstacles, and strategies.
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The Pubcast with Jon Loomer
Meta advertising discussions in 5-10 minute “Shots.” A new episode is published every Wednesday on your favorite podcasting platform.
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Training: Building Blocks
Jon Loomer
An introductory and skill-sharpening course on Meta advertising. Improve your campaign creation confidence!
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