The client you work with will set you up for success or failure. Here’s a list of questions to get answered before signing on with them…
Choose a Client Who Sets You Up for Facebook Advertising Success
Facebook’s Text in Ad Image Rule Appears to be Dead
There was a time when advertisers were prohibited from using more than 20-percent text in images. Then, in 2016, Facebook went to a convoluted OK/Low/Medium/High scale that throttled distribution based on the amount of text. And now, all enforcement appears to be dead. First reported by Matt Navarra, and documented by Social Media Today: BIG… Read more »
A Curated List of Facebook Marketing Reference Guides
Facebook has built a huge library of reference guides on many topics. Navigating these can be challenging, so we’ve gathered some of the most valuable here.
A Short Reference of Facebook One-Sheeter Guides
This article captures a variety of quick reference Facebook one-sheeter guides, covering different topics related to advertising on Facebook and Instagram.
Facebook Business Manager: Common Myths and Misconceptions
Facebook Business Manager is a powerful tool for agencies and advertisers. Yet, several myths prevent them from utilizing it to its full potential.
Training: Building Blocks
Training: Building Blocks
Jon Loomer
An introductory and skill-sharpening course on Meta advertising. Improve your campaign creation confidence!
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Jon Loomer
BOOST your Facebook Marketing Skills
The PHC provides members with access to hundreds of advertisers who have done what you’re trying to do, have worked in your industry and who can pull from valuable experience.
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Schedule one-on-one time with Jon to discuss your Facebook advertising struggles, obstacles, and strategies.
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Daily Advertising Tips
The best way to sharpen your Meta advertising skills and knowledge is to subscribe to my daily short-form videos. Nearly every day, I publish a 1-minute video with a short blog post.
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Short-Form Video Blueprint
Gain the confidence and knowledge needed to create engaging and effective short-form videos in this self-paced training (37 lessons).
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