Meta advertisers are constantly on a quest for good results. But sometimes those results can be too good to be true. Here’s what to do…
Are Ads Manager Results Too Good to Be True?
Use Conditional Formatting to Add Value to Your Facebook Ad Reports
Conditional formatting allows you to add color to cells in your custom ad reports based on performance rules. Learn more about it here…
How to Check the Quality of Facebook Ad Traffic
Have you ever had concerns about the quality of traffic Facebook ads send, particularly for traffic campaigns? Here’s how to check that…
Tip: Facebook Ads Reporting Window
Due to the way Facebook handles reporting of opted-out users, you may need to adjust your reporting window in Ads Manager. Here’s why…
The Ideal Naming Convention for Facebook Advertising Campaigns
If you’re an organized Facebook advertiser, you need to use descriptive naming conventions — either manually or using name templates.
Training: Building Blocks
Training: Building Blocks
Jon Loomer
An introductory and skill-sharpening course on Meta advertising. Improve your campaign creation confidence!
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Jon Loomer
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The PHC provides members with access to hundreds of advertisers who have done what you’re trying to do, have worked in your industry and who can pull from valuable experience.
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Schedule one-on-one time with Jon to discuss your Facebook advertising struggles, obstacles, and strategies.
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The best way to sharpen your Meta advertising skills and knowledge is to subscribe to my daily short-form videos. Nearly every day, I publish a 1-minute video with a short blog post.
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Short-Form Video Blueprint
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