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3 Recent Facebook Ads Manager Updates

February 1, 2023 by Jon Loomer - No Comments

There were three Facebook Ads Manager updates that you might have missed. Here’s an example of what happened and what you should expect…

Filed Under: Facebook Marketing Tutorials

Tagged With: Conditional Formatting, Facebook Ads Breakdowns, Facebook Ads How To, Facebook Advertising, Facebook Instant Articles, iOS 14

Meta is Bringing Back Breakdowns for Conversion Reporting

November 3, 2022 by Jon Loomer - No Comments

Meta is bringing back breakdowns for conversion campaigns. This continues a trend of bringing back critical tools. Here’s what to know…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads Breakdowns, Facebook Ads How To, Facebook Advertising, iOS 14

The Problem with Unranked Event Custom Facebook Ads Reporting

March 27, 2022 by Jon Loomer - No Comments

You may create custom Facebook ad reports instead of using the default column construction. That can be an issue when using unranked events.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Aggregated Event Measurement, iOS 14

Solution: Verify Facebook Ads Results with Unique Landing Page and Form

February 22, 2022 by Jon Loomer - No Comments

Facebook may be under-reporting conversions resulting from your ads. Here is one approach that you can use to uncover those lost conversions.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Attribution, iOS 14

Facebook Ads Performance Related to iOS 14

February 1, 2022 by Jon Loomer - No Comments

You may have seen a drop in Facebook ads performance due to iOS 14. But the biggest impact may have nothing to do with opt-outs.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Aggregated Event Measurement, Facebook Attribution Setting, iOS 14

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For Advanced Facebook Marketers
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