Several products have emerged that allow advertisers to scrape data to be used in Custom Audiences. Is this practice against Facebook Terms of Service?
4 Creative Ways to Target Your Email List with Facebook Custom Audiences
Now that Facebook has rolled out Custom Audiences to all advertisers, it’s time to look at some creative ways that you can use them…
Facebook Saved Target Group Change: Create Audience Using Ad
Facebook allows you to create Saved Target Groups in Power Editor to prefill your targeting options. But now there’s an option to create it from an ad.
This is Why You Must Use Facebook Conversion Tracking [EXAMPLE]
Why should you use Facebook Conversion Tracking when setting up ads that lead to conversions? Here’s a convincing case study!
New Facebook Ad Design Puts Focus on Objectives: What You Need to Know
Facebook updated ad creation design within the self-serve ad tool and Power Editor to favor an objective-based focus. Here’s what you need to know.