![](https://www.jonloomer.com/wp-content/uploads/2021/10/target-quality-website-visitors-rec.png)
Not all website visitors are created equal. In this post, I detail eight methods you can use to target the highest quality visitors.
Not all website visitors are created equal. In this post, I detail eight methods you can use to target the highest quality visitors.
You can create a custom Facebook event for people who watched embedded YouTube videos on your website using Google Tag Manager. Here’s how…
Until now, advertisers were unable to optimize for or track Facebook custom events without mapping to custom conversions. That’s changed…
When configuring Facebook web events for Aggregated Event Measurement, are you noticing hidden events? Here’s why and what to do…
If you need access to a custom conversion for optimization, reporting, or configuring events, it needs to be shared. It’s not that easy…
Feel like you're always one step behind? Jon will keep you updated on everything you need to know about the latest updates related to Facebook advertising.