If you want to build a highly relevant Facebook audience, you need to target the right people. Here are eight groups to start with today…
Facebook’s New Lookalike Audiences: What You Need to Know [Video]
This video focuses on everything you need to know about targeting Facebook users similar to your fans, website visitors and more…
Facebook Lookalike Audiences: Website Visitors, Fans and Conversions
Facebook now allows advertisers to create Lookalike Audiences based on fans, Website Custom Audiences, conversion pixels and more…
How to Sell on Facebook [Video]
In this video I cover How to Sell on Facebook using targeted audiences, sharing content, and collecting email addresses.
The Death of Facebook Interest Targeting: Shifting Budget Priorities
Interest targeting of Facebook ads was once the best way to reach your ideal audience. That’s no longer the case. Do these things first…