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Facebook Ads Targeting Audiences You Need to Create Now While You Still Can

June 13, 2021 by Jon Loomer - No Comments

Facebook Analytics is going away after June 30. Until then, make sure to use it to create these special custom audiences while you still can.

Filed Under: Facebook Marketing Tutorials

Tagged With: Engagement on Facebook Custom Audiences, Facebook Analytics, Facebook Custom Audiences

The Value of Facebook Pixel Events

April 24, 2019 by Jon Loomer - No Comments

Facebook pixel events are not only beneficial, they are required for any serious advertiser. Here are six benefits provided to those who utilize events…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Analytics, Facebook Attribution, Facebook Pixel, Facebook Pixel Events, Facebook Pixel Parameters, Facebook Website Custom Audiences

Turning Facebook Analytics Into Action

April 18, 2018 by Andrew Foxwell - No Comments

Jumpstart your campaigns and move the needle with Funnels and Lifetime Value within Facebook Analytics. This post takes a closer look at commonly asked questions related to these reports and some potential solutions.

Filed Under: Facebook Marketing Tutorials

Tagged With: Customer Lifetime Value, Facebook Ads How To, Facebook Advertising, Facebook Analytics, Facebook Analytics Funnels

Facebook Analytics Funnels: Value of Reactions and Page Actions

December 13, 2017 by Jon Loomer - 13 Comments

Facebook Analytics Funnels

Facebook Analytics Funnels are great for understanding the value of a post reaction, comment, share, or message. Here is a step-by-step guide to find it…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Analytics, Facebook Analytics Funnels

Facebook Analytics, the Pixel, and Events

December 2, 2017 by Jon Loomer - 17 Comments

In order to take advantage of Facebook Analytics, you need to use pixel Events. Here are details on how you can use Analytics and how to set Events up…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Analytics, Facebook Events, Facebook Pixel

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