Jumpstart your campaigns and move the needle with Funnels and Lifetime Value within Facebook Analytics. This post takes a closer look at commonly asked questions related to these reports and some potential solutions.
To create a value-based Lookalike Audience, you first need to generate a file of customer lifetime value. These are the steps I use to do just that…
There are 8 primary characteristics of successful Meta advertisers that separate them from the rest. Subscribe to get this free 8-part series emailed to your inbox.
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Facebook ads and entrepreneurship challenges discussed over a beer. Started in 2013, a full episode of The Pubcast is published every Friday. Jon also shares quick Pubcast Shots to provide thoughts, tips, and tutorials in a bite-sized format.
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