Facebook pixel events are critical for optimization, tracking, and retargeting. That’s why the Pixel Event Setup Tool is so helpful.
The Value of Facebook Pixel Events
Facebook pixel events are not only beneficial, they are required for any serious advertiser. Here are six benefits provided to those who utilize events…
How to Target Referral Traffic with Facebook Ads
You can target referral traffic with Facebook ads based on where people came from to visit your website. You need to first update your pixel. Here’s how…