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Facebook Watchbait: Misleading and Sensational Videos Will Be Down-Ranked

March 30, 2022 by Jon Loomer - No Comments

Facebook will down-rank “watchbait” — videos that withhold information, exaggerate, or mislead to get engagement. Here’s what to know…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Policies, Facebook Video, News Feed Algorithm

Add a Poll to Facebook Video Ads and Posts

September 18, 2019 by Jon Loomer - No Comments

You can add a poll to your Facebook videos to increase engagement, both for your organic posts and ads (even if you don’t have the feature yet in Ads Manager). Here’s how…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Marketing, Facebook Video

Short Facebook Videos: An Experiment

October 5, 2017 by Jon Loomer - 38 Comments

Short Facebook Videos Experiment

I’ve started experimenting with short Facebook videos. Here’s a deep look at my process and strategy related to the videos, ads, list building, and traffic.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Custom Audiences, Facebook Marketing, Facebook Video

Facebook Rights Manager: No More Freebooting

April 22, 2016 by Jon Loomer - 39 Comments

Facebook Rights Manager No Freebooting

Facebook Rights Manager has been unveiled to help protect video content creators from freebooting. Here’s how to set it up…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Freebooting, Facebook Rights Manager, Facebook Video

10 Facebook Video Strategies to Help Boost Engagement

November 12, 2015 by Ravi Shukle - 36 Comments

Facebook Video Strategies

Do you use Facebook video? In this guest post, Ravi Shukle breaks down 10 creative ways you can use Facebook video to get more brand engagement…

Filed Under: Facebook Marketing Guide

Tagged With: Facebook Video

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For Advanced Facebook Marketers
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