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**Leverage Custom Events** for reporting, optimization, and targeting!

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Meta Fixes Video Views Custom Audience Bug

April 26, 2023 by Jon Loomer - No Comments

After nearly two months, Meta finally fixed a Video Views Custom Audience bug related to Facebook Reels. Here’s why it matters…

Filed Under: Meta Marketing Tutorials

Tagged With: Meta Ads How To, Meta Advertising, Reels, Video Engagement Custom Audience

How Short-Form Video Impacts Presence on 5 Platforms

April 24, 2023 by Jon Loomer - No Comments

I started publishing short-form videos to 5 different platforms beginning in late 2022. Here is the impact to my presence in each location.

Filed Under: Meta Marketing Tutorials

Tagged With: Reels, Short-Form Video, TikTok

My Process for Recording Short-Form Videos

March 29, 2023 by Jon Loomer - No Comments

After recording more than 270 videos in six months and getting asked repeatedly for my short-form video recording process, here it is…

Filed Under: Short-Form Video

Tagged With: Instagram, Reels, Short-Form Video, TikTok

TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts Safe Zones Templates

December 28, 2022 by Jon Loomer - No Comments

A safe zones template for TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts protects the most important parts of your videos.

Filed Under: Meta Marketing Tutorials

Tagged With: Reels, TikTok

How I’m Targeting People Most Engaged with My Reels

December 4, 2022 by Jon Loomer - No Comments

Now that I’m putting a greater focus on Reels and short-form video, the next step is figuring out how to leverage this engagement with ads.

Filed Under: Meta Marketing Tutorials

Tagged With: Meta Ads How To, Meta Advertising, Reels, Video Engagement Custom Audience

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For Advanced Facebook Marketers
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