Has the Facebook 20-percent text rule for ad images been eliminated? Not so fast. Here’s what you need to know…
Facebook Ad Engagement: The Problem With “Too Much”
Is it possible to get too much Facebook ad engagement? Here’s an example of a high-engagement ad, leading to high organic reach and issues that followed…
The Death of Brands that Care About People
The death of brands on Instagram? How about the death of brands that care about people? Let’s take a closer look at what an algorithm could mean…
6 Facebook Lead Ads Updates You May Have Missed
Facebook added Zapier integration, form duplication, videos, context cards, editable field IDs and ad create tool support for lead ads. Take a look…
Engagement on Facebook Custom Audiences: Do You Have This?
Spotted in the Wild: Engagement on Facebook Custom Audiences. What they are and what their existence could mean about what’s coming.
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