![](https://www.jonloomer.com/wp-content/uploads/2023/04/conversions-api-zaraz.png)
Zaraz may be a great API Gateway alternative for setting up the Facebook Conversions API affordably using timer and scroll depth triggers.
Zaraz may be a great API Gateway alternative for setting up the Facebook Conversions API affordably using timer and scroll depth triggers.
There are nine custom events that fire on my website when engagement actions happen that can be used for reporting, optimization, and more.
Use this custom event to track quality traffic on your website, combining time spent and scroll depth. Then use it for reporting and more.
You can create a custom event in Google Tag Manager that fires when someone spends 60 seconds on a page of your website. Here’s how…
I use Google Tag Manager to add the base pixel code and create both standard and custom pixel events. Here are the details of what I do…
Feel like you're always one step behind? Subscribe to Jon's blog for regular Meta advertising tutorials, news, and case studies.