Zaraz may be a great API Gateway alternative for setting up the Facebook Conversions API affordably using timer and scroll depth triggers.
Testing Zaraz to Set Up Facebook Conversions API
9 Custom Events That Fire on My Website
There are nine custom events that fire on my website when engagement actions happen that can be used for reporting, optimization, and more.
Create a Meta Custom Event That Combines Time Spent and Scroll Depth
Use this custom event to track quality traffic on your website, combining time spent and scroll depth. Then use it for reporting and more.
Create a Meta Pixel Event that Fires After Viewing a Page for 60 Seconds
You can create a custom event in Google Tag Manager that fires when someone spends 60 seconds on a page of your website. Here’s how…
How to Use Google Tag Manager to Manage the Facebook Pixel and Events
I use Google Tag Manager to add the base pixel code and create both standard and custom pixel events. Here are the details of what I do…
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Facebook ads and entrepreneurship challenges discussed over a beer. Started in 2013, a full episode of The Pubcast is published every Friday. Jon also shares quick Pubcast Shots to provide thoughts, tips, and tutorials in a bite-sized format.
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