
Use this best practices guide to better understand what makes each Meta campaign objective unique and when you should use it…
Use this best practices guide to better understand what makes each Meta campaign objective unique and when you should use it…
Facebook is slowly rolling out ODAX (Outcome-Based Ad Experiences) for campaign objectives. Here’s a detailed, hands-on guide to the changes.
Facebook Ads Manager is moving to Outcome-Driven Ad Experiences (ODAX) that impacts objective selection (moving to 6). Here’s what I know…
You might have noticed an update while creating your ads recently: Facebook Campaign Goals. Let’s take a closer look at what Facebook Campaign Goals are and how you might use them… The Purpose of Facebook Campaign Goals When viewing the performance of your campaign, ad set, or ad, Facebook generates a Results column… By default,… Read more »
Facebook updated ad creation design within the self-serve ad tool and Power Editor to favor an objective-based focus. Here’s what you need to know.
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