Advertisers are flocking to Facebook ads to sell their products during the holiday season. Many are destined to fail. Here’s why…
Happy Holidays: The Season of Failing with Facebook Ads
The Value of a Facebook Post [Experiment]
I determined that the value of one of my recent Facebook posts is $989.47. Here’s how I determined that value and how you can do it, too…
It May Be Time for You to Quit Marketing on Facebook
Whether it’s the latest algorithm change, a drop in reach, or the ineffectiveness of ads, it may be time for you to quit marketing on Facebook.
No More Promotional Posts: Facebook Will Penalize More Brand Content
Brands that share promotional posts will now have a tougher time of reaching the news feed. Here’s why and what you need to know…
Facebook Doesn’t Care About Your Reach — And Neither Do Users
Facebook recently made it easier to unfollow annoying pages, people and groups that pollute their news feeds. Should marketers be mad about this?
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