You know that Facebook is making a big change to the news feed that could significantly impact your brand’s page. What should you do? Here are a few ideas.
The Facebook News Feed is Changing to Favor Person to Person Engagement
You’ve heard the news: Facebook news feed is changing to favor person-to-person engagement. Potentially catastrophic for brands. Here’s the breakdown…
Facebook Campaign Budget Optimization: New Feature
Facebook is rolling out campaign budget optimization, allowing advertisers to set a campaign budget that will be optimized to distribute across ad sets…
Facebook Ads Feature: Customize Creative Assets by Placement
Facebook is rolling out the ability for advertisers to customize creative assets by placement. If you have this feature, you may now see this message when setting placement at the ad set level… Let’s take a closer look at why this was needed and how to use it. Why Do We Need This? When running […]
Facebook Analytics Funnels: Value of Reactions and Page Actions
Facebook Analytics Funnels are great for understanding the value of a post reaction, comment, share, or message. Here is a step-by-step guide to find it…
