Jon Loomer Digital
For Advanced Facebook Marketers
  • Work With Me
    • Account Audit
    • One-on-One
    • Membership Info
    • Ad Briefs Library
    • Agencies
  • FREE
    • Meta Andromeda
    • Modern Targeting
    • Audience Segments
    • Cornerstone Tips
    • The Loop
  • Podcast
    • The Pubcast
    • Podcast Alerts
Search
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in pages

**STRATEGIC AUDIT** Four spots open per month

Find Out More

Facebook Ads Attribution and iOS 14

January 29, 2021 by Jon Loomer - 6 Comments

Once iOS 14 goes live, you are going to see your conversions drop. This is partially due to a change in Facebook attribution. Here’s why…

Filed Under: Meta Advertising

Tagged With: Attribution, Delivery and Optimization, Rules and Privacy

Facebook Advertising Audiences and iOS 14

January 28, 2021 by Jon Loomer - No Comments

Your website custom audiences and app activity audiences will decrease as a result of iOS 14. Here’s why and what to do next…

Filed Under: Meta Advertising

Tagged With: Rules and Privacy, Targeting

Facebook Ads and the Impact of iOS 14

January 26, 2021 by Jon Loomer - No Comments

Facebook advertising could change dramatically as a result of the iOS 14 prompt. Here’s a basic explanation to help you understand how.

Filed Under: Meta Advertising

Tagged With: Attribution, Delivery and Optimization, Reporting and Metrics, Rules and Privacy

iOS 14 and Facebook Ads: What We Know

December 23, 2020 by Jon Loomer - No Comments

The iOS 14 update will impact data tracking across mobile devices. What will happpen to Facebook ad targeting, optimization, and tracking?

Filed Under: Meta Advertising

Tagged With: Attribution, Placements, Rules and Privacy

Facebook Eliminates 28-Day Attribution Window

September 30, 2020 by Jon Loomer - No Comments

Facebook is eliminating the 28-day attribution window, citing privacy initiatives. This is likely to impact at least your ad reporting.

Filed Under: Meta Advertising

Tagged With: Attribution, Delivery and Optimization, Reporting and Metrics, Rules and Privacy

  • « PREVIOUS PAGE
  • 1
  • 2
  • …
  • 8
  • 9
  • 10
  • 11
  • 12
  • NEXT PAGE »

Ad Briefs Library

Ad Briefs Library
Jon Loomer

A LIVING reference to Meta Advertising

My current thinking on Meta ads, organized into 24 reference briefs and a full glossary. Updated monthly.

Learn More

Modern Targeting: Free Mini-Course

Modern Targeting: Free Mini-Course
Jon Loomer

Free mini-course about what changed, what still matters, and how to simplify your targeting for optimal performance in eight clear lessons.

Subscribe

PHC

Power Hitters Club
Jon Loomer

BOOST your Meta Advertising Skills

The PHC provides members with access to a private community of advertisers who have done what you’re trying to do, have worked in your industry, and who can pull from valuable experience.

Click here

Meta Andromeda: Free Mini-Course

Meta Andromeda: Free Mini-Course
Jon Loomer

A breakdown of Andromeda and step-by-step guidance of how to approach creative diversification in seven clear lessons.

Subscribe

One-on-One

One-on-One Training

Schedule one-on-one time with Jon to discuss your Facebook advertising struggles, obstacles, and strategies.

Click Here

Audience Segments: Free Mini-Course

Audience Segments: Free Mini-Course
Jon Loomer

Free mini-course about what Audience Segments are, how to set them up, and what they reveal about the way Meta distributes your budget.

Subscribe

Cornerstone Advertising Tips

Cornerstone Advertising Tips
Jon Loomer

Get a foundational Meta advertising tip (guides, tutorials, experiments, and case studies) delivered to your inbox every Monday.

Subscribe

Podcast Widget

The Pubcast with Jon Loomer

Meta advertising discussions in 5-10 minute “Shots.” New episodes are published every Tuesday and Thursday, including one dedicated to answering a listener question.

Listen Now

Subscribe to Jon's Blog

Feel like you're always one step behind? Subscribe to Jon's blog for regular Meta advertising tutorials, news, and case studies.

Subscribe

Connect with me:

Tools

  • Facebook Pixel Event Generator
  • Social Media Search Activity
  • Meta’s Earnings Reports
  • Privacy Policy

Services

  • Power Hitters Club
  • One-on-One Consulting
  • Agencies
  • Strategic Meta Ads Audit
  • Ad Briefs Library

Quick Links

  • About Me
  • The Pubcast
  • Blog
  • Where You Can Find Jon
  • Modern Targeting Mini-Course
  • Meta Andromeda Mini-Course
  • Cornerstone Advertising Tips
  • The Loop
Jon Loomer Digital
For Advanced Facebook Marketers
Email: [email protected]
© 2026 Jon Loomer Digital
Website by Glass Mountains
  • Work With Me
    β–Ό
    • Account Audit
    • One-on-One
    • Membership Info
    • Ad Briefs Library
    • Agencies
  • FREE
    β–Ό
    • Meta Andromeda
    • Modern Targeting
    • Audience Segments
    • Cornerstone Tips
    • The Loop
  • Podcast
    β–Ό
    • The Pubcast
    • Podcast Alerts
We use cookies to ensure that we give you the best experience on our website. Is that ok?