NOTE: This post is outdated, but it remains available for research purposes. Many of the screenshots and features may no longer be relevant. Facebook gives you four different ways to advertise to their users: Page Like Stories, Post Like Stories, Page Post Ads and Facebook Ads for Pages. The first two are variations of Sponsored… Read more »
How to Create a Successful Facebook Ad Campaign
In a prior tutorial, I discussed the steps to creating a standard ad on Facebook. Today, I’m going to cover the strategies associated with how to create a successful Facebook ad campaign. Set Your Strategy Before you even create your first Facebook ad, you need to determine your goals. What are you looking to accomplish?… Read more »
How to Create a Facebook Ad
If you run a brand page, there is no faster way to grow your number of fans than through Facebook advertising. It’s an incredibly easy process that can fit into anyone’s budget. I’ll eventually cover how to run and manage a Facebook ad campaign as well as the various forms of Facebook advertising. But this… Read more »
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