If you run a brand page, there is no faster way to grow your number of fans than through Facebook advertising. It’s an incredibly easy process that can fit into anyone’s budget. I’ll eventually cover how to run and manage a Facebook ad campaign as well as the various forms of Facebook advertising. But this… Read more »
Best Practices: How to Make a Successful Facebook Page Post
NOTE: This post is outdated, but it remains available for research purposes. Many of the screenshots and features may no longer be relevant. In a prior post, I discussed ways that you could better engage your fans on Facebook. In this tutorial, I am going to get into the details of what an engaging post… Read more »
Update: Facebook Page Likes Link Goes to Insights
I created my Facebook page only days ago, so I pay attention to the modest number of likes. When it goes up, I click the “Likes This” link under the number on the left hand side. Sometimes it’s a friend, sometimes it’s someone I don’t know. Either way, I find knowing the Facebook page likes… Read more »
11 Ways to Get More Facebook Fans
I struggled with the title of this tutorial. “11 Ways to Get More Facebook Fans.” I’ve seen too many articles with a similar title full of empty promises. And they’re all written by shady social media “gurus” or “ninjas” who claim you’re missing an opportunity to get rich quick with your Facebook page. Let me… Read more »
How to Engage Fans on Your Facebook Page
The secret to a successful Facebook page is a highly engaged community. You can drive thousands of fans with ads, but the number will be hollow if they aren’t active and engaged. Why is this important? An engaged fan who interacts with your page is developing a loyalty for your brand. By being actively involved… Read more »







