No, that Facebook metric you’re obsessing over doesn’t actually mean what you think it does. Here’s a look at three you’re likely messing up!
Facebook Insights: Monitor These 8 Ratios
Need help measuring success of your Facebook marketing efforts? Monitor these important ratios. Includes how to find them and why they’re important.
Facebook Insights: Consumer vs. Engaged User
The Consumer and Consumption may be the most underrated and ignored of Facebook Insights metrics. Here’s why they are both important and confused.