In the last lesson, we walked through the process of creating a campaign. One of the things briefly covered there was adding Labels. Today we’re going to dig a little bit more into Labels and how they’re helpful. Ready? Let’s go! What You Are Going to Learn Today Today’s lesson is Labels. We’re going to… Read more »

You now know the difference between a campaign and an ad and how the two work together. It’s time to create your first campaign within Power Editor. Ready? Let’s go! What You Are Going to Learn Today Today’s lesson is Creating a Campaign. We’re going to focus on the following: How to Create a Facebook… Read more »

 Welcome to the first lesson of Section 2: Creating a Campaign and Ad! Before we actually start creating these things, it’s important to understand the difference between a campaign and an ad. Ready? Let’s go! What You Are Going to Learn Today Today’s lesson is Facebook Campaigns vs. Ads. We’re going to focus on… Read more »

One complaint marketers have about Power Editor is that all of the columns and columns of information are confusing. You can actually control this! Ready? Let’s go! What You Are Going to Learn Today Today’s lesson is Editing Display Settings. We’re going to focus on the following: Edit Ad Columns Edit Campaign Columns Edit Audiences… Read more »