After a month using Facebook Domain Sponsored Stories, here are the results. This includes charts for CTR, CPM and Cost Per Action.

In this week’s video blog, I answer questions about buying Facebook likes, measuring Facebook ad success, using Power editor and a whole lot more!

Successful marketers know Facebook advertising is more than marketplace ads for likes and Promoted Posts for engagement. Are you doing these 5 things?

Facebook advertising can be overwhelming for new and veteran users, so use this glossary of ad types and terms as a helpful reference.

I typically avoid issues associated with personal use of Facebook entirely these days, focusing instead on how brands can maximize their business presence. But this issue has enough crossover that I wanted to take a look at it. As you may know by now, regular users of Facebook can now pay $7 to reach more… Read more »