In this episode of the Do Awesome Things mini-webinar, the following topics were covered:
1. New Objective-Based Ad Flow
2. How this impacts FBMAU: Power Editor
3. Insights Update (AGAIN)
Links mentioned:
- News for Page Owners: The New Version of Page Insights is Here
- New Facebook Ad Design Puts Focus on Objectives: What You Need to Know
- Announcement from June, 2012
- FB Marketing Advanced University: Power Editor
- Facebook Conversion Specs: How to Optimize for Page Post Ad Actions
- 3 Facebook Metrics That Don’t Mean What You Think They Mean
- Facebook Tip: How to View Fan Only Engagement
- Facebook Ads Conversion Tracking: How to Create an Offsite Pixel
- How to Set Up a Facebook Advertising Account for Consultants
- How to Get Around Facebook’s 20-Percent Text Rule on Ad Images
- Facebook Ads Lead to External Landing Page or Facebook Tabs?
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