Facebook says that custom audiences will shrink as a result of iOS 14. Which audiences are affected and which aren’t?

You should expect that the following audiences will shrink as a result of iOS 14: Website custom audiences App activity custom audiences If you target or exclude those who visit your website or those who engage with your app (if you have one), you should expect these audiences to be incomplete going forward. The following… Read more »

Is Domain Verification the same thing as Business Verification?

No. Domain Verification is allows you to claim ownership of the links you share. Business Verification is related to your Business Manager. However, it would be a good idea to do both! Read More: Facebook Domain Verification: Link Ownership Control How to Set Up Business Verification in Facebook Business Manager