The biggest announcement from today’s f8 Conference was the unveiling of the new Facebook user profile, renamed the Timeline. CEO Mark Zuckerberg considers your Timeline “the heart of your Facebook experience, completely rethought from the ground up.” It is. This is a dramatic change. In the past, the user profile was simply a collection of… Read more »
The New Facebook News Feed: What You Should Know
I’ve taken my time writing this post. First, I want to make sure I’ve had adequate time to use the new Facebook News Feed before I write anything I’ll regret later. Second, this entire post could be outdated soon when Facebook makes more updates in the coming days (YES! They’re coming!). My instinct was to… Read more »
Career Key: Think Like a Kid
What do you wanna be when you grow up? Michael’s response to this simple question is probably quite similar to that of others his age. Michael shoots for the stars. And he knows exactly what he wants to do. This is his plan: 1) Go to college for “three to five years” 2) Play baseball… Read more »
Entering the Free Agent Market
Pardon the sports analogy, but if you know me you understand that baseball is regularly on my brain. A week and a half ago, Jon Loomer became a free agent. And since I’m sticking with a sports analogy, talking about myself in the third person (or “talking about himself in the third person”??) makes total… Read more »
Free Mini-Courses
Free Mini-Courses
Jon Loomer
3 FREE courses on Modern Meta Advertising
Short lessons on how I approach Meta ads now, covering Andromeda, modern targeting, and Audience Segments. Subscribe once and get every new mini-course I publish.
Get the CoursesPHC
Power Hitters Club
Jon Loomer
BOOST your Meta Advertising Skills
The PHC provides members with access to a private community of advertisers who have done what you’re trying to do, have worked in your industry, and who can pull from valuable experience.
Click hereOne-on-One
One-on-One Training
Schedule one-on-one time with Jon to discuss your Facebook advertising struggles, obstacles, and strategies.
Click HereAd Briefs Library
Ad Briefs Library
Jon Loomer
A LIVING reference to Meta Advertising
My current thinking on Meta ads, organized into 24 reference briefs and a full glossary. Updated monthly.
Learn MorePodcast Widget
The Pubcast with Jon Loomer
Meta advertising discussions in 5-10 minute “Shots.” New episodes are published every Tuesday and Thursday, including one dedicated to answering a listener question.
Listen Now
