Detailed targeting is now mostly a suggestion. Here’s what changed, why it matters, and other Meta Ads updates from the past week.

A checklist to help beginners simplify Meta advertising and focus on what actually matters when creating and analyzing campaigns.

Advantage+ Creative Video Generation Beta, ChatGPT ad pricing, Claude Code dashboards, and other observations from inside Meta ads.

Weekly Field Notes covering ChatGPT ads, missing audience segments for leads, account authentication errors in Ads Manager, and more.

These eight short podcast episodes explain how Meta ads actually work, what matters most, and how to approach results with confidence.