Some advertisers are reporting seeing a new Ad Creative section in Ads Manager. Is this a test? Is it part of a new rollout?
Let’s take a look…
What You Might See
Instead of the one, long section for ad copy and creative when creating an ad…
…a new version has surfaced that features a very small section for Ad Creative.
This version requires you to click a Set Up Creative button and select either Image or Video Ad.
After that, a pop-up appears and you go through every step of adding copy and creative.
1. Site Links
2. Text and CTA button
3. Media
4. Crop for different placements
5. Generative creative options
6. Advantage+ Creative options
Is This Permanent?
There’s no new functionality here, but now it’s all part of a wizard. Once you finish the setup, the wizard disappears and you’ll see everything within the ad setup again.
Not sure if this is just a test or if it’s part of a new design, but it’s something to look for.
