Are You Restricting Your Meta Ads Lead Forms?
You may not be getting as many leads as you could be from your Meta lead ads because of this setting that most advertisers miss…
This is where advanced Meta advertisers go to sharpen their skills and stay on top of the constantly evolving world of advertising. It’s also where inexperienced advertisers go to become advanced.
You may not be getting as many leads as you could be from your Meta lead ads because of this setting that most advertisers miss…
Advantage+ Shopping campaigns allow Advertisers to create a streamlined campaign driven by machine learning with a focus on online sales…
Don’t obsess over metrics that don’t matter. Break metrics down into primary, secondary, and tertiary groups. Here’s what to consider…
Advantage Detailed Targeting, Advantage Lookalike, and Advantage Custom Audience are often misunderstood (with reason). Let’s clear it up…
Stop overthinking it. Stop overcomplicating it. There are always exceptions, but you’re better off keeping Meta advertising simple…
Be ethical to a fault. Make it a habit. Pushing the line has short-term benefits but bad long-term risks. Know the lines you will not cross.
While I have a paid community who have access to my countless premium resources, I also create free content for those on a budget or getting exposed to me for the first time.
The Power Hitters Club is a community of hundreds of advertisers with extensive experience in Facebook Marketing. Those who are serious about maintaining their sharp skills with Facebook ads join the PHC. We support one another, share strategies and case studies, and alert one another of new features and how to use them.
I make sure that we focus on developing and expanding value creation and innovation. This means that we are always thinking about how to better serve our members. I stay curious about how to make things better and easier for all stakeholders. And I make sure Jon is encouraged, supported, and challenged so that we have a business that is productive, profitable, and most importantly, that we are proud of.
I write content for Jon’s site (which you can check out here), and I engage with advertisers in our Power Hitters Club communities to dive deeper on issues related to Facebook and Instagram ads.
I oversee Jon’s Power Hitters Club membership process and relations, identifying potential and existing member needs as well as responding to membership queries. I also collaborate with other team members to optimize the customer journey experience.
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