Facebook is combining Ads Manager and Power Editor into one powerful tool. No functionality will be lost. Here are the details that you need to know…
Facebook Conversion Optimization: Standard and Extended
Not enough conversions to properly optimize? Should you optimize for link clicks or conversions? Now there’s a new Facebook conversion optimization option!
How to Edit Facebook Link Previews
Facebook recently removed the ability for page publishers to edit link previews (image, headline, description). Here’s how you can still do it…
Facebook Business Manager: Common Myths and Misconceptions
Facebook Business Manager is a powerful tool for agencies and advertisers. Yet, several myths prevent them from utilizing it to its full potential.
Facebook Search and Trending: Show Publisher Logo
Facebook is giving publishers branding opportunities by surfacing their logos in Search and Trending. Here’s how to add logos to your Brand Asset Library…
6 Years Without a Boss
Today marks the six year anniversary of the second time I was laid off and the beginning of my entrepreneurial journey. Here’s a collection of lessons…
Facebook Event Custom Audiences: More Targeting Power
Targeting has become more powerful for brands that utilize Events with Facebook Event Custom Audiences. Here’s everything you need to know about them…
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