We have an article on ways to do this here.
How can I target specific devices on Facebook or Instagram?
We have an article on how to do this here.
I’m not sure I understand my target audience very well. Where should I start?
The Audience Insights tool can be a great resource to analyze different potential audience groups in more detail. Meta has general information on this tool here.
How often do lookalike audiences update? Is it automatic?
Lookalike audiences update automatically every 3 to 7 days, as long as you’re still actively targeting ads to the audience.
How often do custom audiences update? Is it automatic?
Website custom audiences update automatically as people who fall within the specified rules navigate to your page. Other custom audiences may require manual updates of the underlying source audience or may utilize third party update tools for more automated updates (such as Zapier).
Video Alerts
Video Alerts
The best way to sharpen your Meta advertising skills and knowledge is to subscribe to my short-form videos. I publish a 1-minute video with a short blog post three days per week.
Sign Up TodayPHC
Power Hitters Club
Jon Loomer
BOOST your Meta Advertising Skills
The PHC provides members with access to a private community of advertisers who have done what you’re trying to do, have worked in your industry, and who can pull from valuable experience.
Click hereOne-on-One
One-on-One Training
Schedule one-on-one time with Jon to discuss your Facebook advertising struggles, obstacles, and strategies.
Click HerePodcast Widget
The Pubcast with Jon Loomer
Meta advertising discussions in 5-10 minute “Shots.” A new episode is published every Wednesday on your favorite podcasting platform.
Listen NowTraining: Building Blocks
Training: Building Blocks
Jon Loomer
An introductory and skill-sharpening course on Meta advertising. Improve your campaign creation confidence!
Get Access!
