Check out this new lead form option…
On the ending screen (the final screen a new lead will see after completing your instant form), there is now an option for Redeem Promo Code.
You might normally provide a general link back to your website here that most people will ignore. But this option allows you to “reward people with a promo code they can redeem on your website.”
Here’s how it works…
What Is This?
When you set this up, you will provide the URL for where that offer can be redeemed and the promo code. You can also edit the call to action.
The lead will see a button to copy the code once they complete the form.
Then they can click the button at the bottom to drive them to your website and use that promo code.
How Might You Use This?
There is so much potential for this. The lead magnet itself could be a discount in exchange for contact info. Or this could be a completely unexpected surprise after someone subscribes to something else.
There have been several updates to instant forms recently, and this is a good one. I’ll cover more in the coming days.
Will you use this?