Is PHC – Basic Right for You?


Power Hitters Club – Basic isn’t right for everyone. I’m not a used car salesman. I won’t try to sell you something you don’t need. Instead, I want to help you get clarity on whether this membership is a good fit for you.

What is PHC – Basic?

PHC – Basic is a scaled-down version of Power Hitters Club – Elite, my exclusive membership for advanced advertisers. As such, you should expect that Basic offers quite a bit less than what is provided to PHC – Elite members (at a significantly different price point).

The primary benefit of PHC – Basic is the community. There is a private Facebook group for those in this group to discuss Facebook advertising challenges, provide solutions and support one another.

Within that group, I also share the replays of the weekly webinars I conduct for the PHC – Elite group. These recordings are generally 30 minutes long and will help keep you updated on everything impacting you as a Facebook advertiser.

Other than getting a central location in the members’ area for replays to my free monthly webinars, that’s it. But you can get significant value from the community and weekly webinars at a much lower price point.

PHC – Basic is a GOOD Fit For…

Let’s take a closer look at who PHC – Basic may be a good fit for…

1) You are social.

If you’re a social people who loves helping new people from around the world, you’ll thrive in this community. You are willing to help and support others more than you ask for help.

I’ve seen it over and over again. If you jump into a community like this and only “take” without giving back, you will be disappointed. But if you nurture the community and help others first, you’ll get enormous value in return.

2) You have experience as a Facebook advertiser.

PHC – Elite is for advanced Facebook advertisers. While we will have some advanced advertisers in PHC – Basic as well, I expect a broader distribution here.

But I wouldn’t recommend jumping in without having any experience in Facebook ads. This won’t be much help to you. You won’t be able to help others.

Instead, if you are looking to polish and advanced from what you already know, it’s a good fit.

3) You can learn from watching videos.

Recorded videos aren’t for everyone. Some people learn best by reading. My weekly webinar recordings are 30-minutes long and packed with value. But will you watch them?

4) You don’t require structured training.

Some people are looking for a step-by-step guide on getting going with Facebook ads. That’s not what this is.

The value is in the community. As such, it’s difficult to quantify, and you won’t have guides to follow.

PHC – Basic is a BAD Fit For…

Now let’s take a closer look at who PHC – Basic may be a bad fit for…

1) You are the opposite of the group above.

If you are antisocial and don’t prioritize helping others over getting help for yourself, this is not a good fit for you. That’s the primary thing.

But otherwise, being the opposite of any of the qualities above would make you a bad fit.

2) You are looking for one-on-one help from me.

I do spend some time in PHC – Elite, but I plan to spend very limited time in PHC – Basic. There are a couple of reasons for this.

First, part of the value of PHC – Elite is that I’m spending more time there (that sounds conceited, I know).

But even in PHC – Elite, I make sure not to spend too much time there. The reason is that I don’t want it to be an “Ask Jon Forum” where everyone is asking me questions.

Why? Because by asking me only, you’re missing out on the value of the community. If you tag me, for example, others — who have value to offer — may think you don’t want their opinion.

If you need help from me, I do offer one-on-one sessions that you can purchase. Otherwise, you won’t get that in PHC – Basic.

3) You are looking to promote your product or service.

Not happening. It’s not what this group is for. If you’re looking at it as an avenue to drive traffic or sales for your business, your time is going to be short-lived. It’s not tolerated.

4) You take shortcuts, break rules and use questionable methods.

If you’re looking to get help with your banned account or want to find ways around Facebook’s rules, this is a terrible place for you. I only recommend ethical and transparent strategies, and I expect a similar approach from the community.