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My Next Facebook Ads Experiment

October 29, 2021 by Jon Loomer - No Comments

I’m running a new Facebook ads experiment. If you’re one of my most engaged website visitors, you’re probably seeing the ads right now…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads Experiment, Facebook Ads How To, Facebook Advertising, Facebook Website Custom Audiences

8 Ways to Target Quality Website Visitors with Facebook Ads

October 22, 2021 by Jon Loomer - No Comments

Not all website visitors are created equal. In this post, I detail eight methods you can use to target the highest quality visitors.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Custom Conversions, Facebook Custom Events, Facebook Website Custom Audiences

Create a Custom Facebook Event for a Watched YouTube Video in Google Tag Manager

October 20, 2021 by Jon Loomer - No Comments

You can create a custom Facebook event for people who watched embedded YouTube videos on your website using Google Tag Manager. Here’s how…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Custom Conversions, Facebook Custom Events, Facebook Website Custom Audiences

Audience Targeting Options Facebook Needs in the Age of Less Tracking

August 9, 2021 by Jon Loomer - No Comments

Audience creation is negatively impacted by restrictions on tracking related to iOS 14. But what could Facebook provide instead? A list…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Targeting, Facebook Custom Audiences, Facebook Page Engagement Custom Audiences, Facebook Pixel, Facebook Website Custom Audiences, iOS 14

The Experiment 2021: Ads Don’t Have to Suck

March 17, 2021 by Jon Loomer - No Comments

Six years ago, I ran a Facebook ads experiment that was hugely successful. I’m doing it again, but differently, and you can participate!

Filed Under: Facebook Marketing News and Information, Facebook Marketing Tutorials

Tagged With: Facebook Ads Experiment, Facebook Daily Unique Reach, Facebook Instant Experience, Facebook Lead Ads, Facebook Reach Optimization, Facebook Website Custom Audiences

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For Advanced Facebook Marketers
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