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How to Set Up Automatic Events for Your Meta Pixel

April 5, 2022 by Jon Loomer - No Comments

Facebook can automatically detect events on your website based on contextual clues. Here’s what you need to know about Automatic Events…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Automatic Events, Facebook Pixel, Facebook Standard Events

Pixel Traffic Permissions: Block and Allow Lists

April 3, 2022 by Jon Loomer - No Comments

You can create block and allow lists to manage the domains that send data from your pixel. Here’s the difference and how to do it…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Event Manager, Facebook Pixel, Facebook Pixel Traffic Permissions

Create a Facebook Ads Audience Based on Event Frequency

February 15, 2022 by Jon Loomer - No Comments

You can isolate your most valuable website visitors by creating audiences of people based on web event frequency. Here’s how…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Conversions API, Facebook Pixel, Facebook Pixel Events, Facebook Website Custom Audiences

10 Facebook Website Custom Audience Strategies

February 14, 2022 by Jon Loomer - No Comments

I use website custom audiences in 10 primary ways using base methods, standard events, and custom events. Here’s exactly what I do…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Targeting, Facebook Ads How To, Facebook Advertising, Facebook Custom Events, Facebook Pixel, Facebook Standard Events, Facebook Website Custom Audiences

Importance of the Facebook Conversions API

December 15, 2021 by Jon Loomer - No Comments

In this post, I clear up what the Facebook Conversions API is, why it’s important, some misconceptions related to iOS 14, and more.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Conversions API, Facebook Conversions API Gateway, Facebook Pixel, Facebook Pixel Events

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Jon Loomer Digital
For Advanced Facebook Marketers
Email: [email protected]
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  • Blog
  • Membership
    ▼
    • Membership Info
    • PHC Login
    • Agencies
  • Help
    ▼
    • Short-Form Video Blueprint
    • One-on-One with Jon
  • Podcasts
    ▼
    • The Pubcast
    • Appearances
  • Free
    ▼
    • Newsletter
    • Quiz
    • Ad Foundations
    • Safe Zones Template