Do you use the Facebook Pixel Helper Chrome extension? It’s a great free tool that can be used for testing and learning. Here’s how I use it.
Why You Should Use the Facebook Pixel Helper Chrome Extension
How to Set Up Automatic Events for Your Meta Pixel
Facebook can automatically detect events on your website based on contextual clues. Here’s what you need to know about Automatic Events…
Pixel Traffic Permissions: Block and Allow Lists
You can create block and allow lists to manage the domains that send data from your pixel. Here’s the difference and how to do it…
Create a Facebook Ads Audience Based on Event Frequency
You can isolate your most valuable website visitors by creating audiences of people based on web event frequency. Here’s how…
10 Facebook Website Custom Audience Strategies
I use website custom audiences in 10 primary ways using base methods, standard events, and custom events. Here’s exactly what I do…
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